Discover how Malaysian tour operators are using podcasts to boost authority, uncover unique travel stories, and gain a competitive edge. Hear about success stories like an eco-tourism operator connecting with niche travelers and strategies for turning podcasts into sustainable revenue streams. Learn how this cost-effective medium is reshaping tourism marketing in Malaysia.
Chapters (3)
About the podcast
Traditional tourism is getting completely flipped on its head in Malaysia, and it's happening through something most people would never expect - podcasting. The data shows tour operators who've adopted this approach are seeing a 300% increase in direct bookings.
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